Pragmatic Play, a prominent and highly regarded provider of iGaming content, has solidified and deepened its collaborative alliance with the esteemed Gamesys Group. This strategic move not only strengthens the connection but also broadens the reach of cherished live games, making them accessible to a broader and more diverse spectrum of players.
This partnership includes a wide range of Pragmatic Play’s celebrated titles, including the popular Sweet Bonanza CandyLand, dynamic Boom City, and innovative PowerUP Roulette. Each of these games offers an array of advanced features and engaging gameplay mechanics that keep players captivated and entertained throughout their gaming experience.
Harnessing the considerable market presence of Gamesys Group in significant territories such as Spain and the United Kingdom, Pragmatic Play’s vast live portfolio is now well-positioned to extend its reach to an even more extensive spectrum of users and audiences across these regions.
Irina Cornides, the Chief Operating Officer of Pragmatic Play, has already shared her excitement about the extended partnership. She underlines her enthusiasm for reinforcing the productive collaboration with Gamesys, a team recognized for its innovative energy and commitment to delivering entertainment and player-centered experiences. This renewed alliance ensures the accessibility of Pragmatic Play’s Live Casino lineup across all active markets utilized by Gamesys. This expanded availability opens doors for a larger audience, allowing more users of Gamesys’ brands to enjoy a variety of immersive game shows and premium table experiences from Pragmatic Play’s Live Casino repertoire.
- Bally’s Corporation, a prominent entity within the casino and entertainment sector, manages brick-and-mortar casinos as well as actively promotes iGaming and online sports betting campaigns. This renowned establishment is the owner of Gamesys, a company that includes widely recognized brands such as Vera&John, Jackpotjoy, and Virgin Games.
According to Simon Field, who serves as the Director of Live Casino Strategy and Development at Bally’s Interactive, Pragmatic Play’s live games enjoy substantial recognition within the market. He goes on to state, “We are eagerly integrating their content into our platform, owing to its expansive and exhilarating portfolio.” Pragmatic Play is renowned for its track record of creating innovative and groundbreaking games that enthrall and captivate audiences. We hold strong confidence that our valued customers will enthusiastically embrace and thoroughly enjoy these enticing new offerings.
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